Privacy Policy

Privacy Policy

1. Introduction

Effective Date: 01 may 2014
Last Updated: 03 march 2025

Welcome to Italian Routes srls (“we,” “our,” or “us”). We value your privacy and are committed to protecting your personal data. This Privacy Policy outlines how we collect, use, and share your information when you use our services and website www.italianroutes.com.

By using our website, you agree to the collection and use of your information as described in this policy.

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2. Who We Are

• Company Name: Italian Routes srls
• Registered Address: Via Ferdinando Acton 7, Italy
• Privacy Contact Email: info@italianroutes.com

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3. Data We Collect

We collect and process the following personal data:

• Name and Surname: Used for tour bookings and customer service.
• Email Address: Used for newsletters, exclusive promotions, and communications.
• Phone Number: Used only when necessary to provide additional information about your booking or ensure smooth tour organization. We do not use your phone number for spam or marketing.
• Cookies and Analytics Data: Used to improve website functionality and user experience.

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4. Purpose of Data Processing

We use your data for the following purposes:

• Tour Bookings & Customer Support: To process reservations and provide necessary assistance.
• Marketing & Promotions: To send exclusive tour packages and promotional offers (only with user consent).
• User Experience Improvement: To analyze website performance and enhance user satisfaction.
• Essential Service Functionality: To ensure smooth operation of our website and services.

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5. Legal Basis for Processing

We process your data based on the following legal grounds:

• User Consent: Required for cookies and newsletter subscriptions.
• Contractual Obligation: Necessary to process bookings and fulfill travel service agreements.

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6. Data Sharing & Third Parties

We only share your data with trusted third parties to ensure essential service functionality:

• Payment Processing Systems: To securely process online payments.
• Google Analytics: To study market trends and improve our services.
• Tour Partners: Including travel agencies, licensed tour guides, and private transfer companies to facilitate seamless tour experiences.

We do not sell or rent your personal data to third parties for marketing purposes.

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7. Cookies & Tracking Technologies

Our website uses:

• Technical Cookies: Essential for site functionality.
• Profiling Cookies: Used to personalize your experience and improve services.

A cookie consent banner is available on our website to allow users to manage their preferences.

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8. Data Security

We implement advanced security measures to protect your data:

• Enterprise-grade firewalls
• Data encryption
• Secure backup systems

These measures ensure the highest level of protection against unauthorized access or data breaches.

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9. User Rights

You have the right to:

• Access your personal data.
• Modify any incorrect or outdated information.
• Request deletion of your data.

To exercise these rights, please contact us at info@italianroutes.com.

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10. Data Retention Period

We retain your personal data only for as long as necessary to provide our services and ensure proper site functionality. Once the data is no longer needed, it is securely deleted.

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11. Age Restriction

Our services are intended for users aged 18 and above (or the legal adult age in the USA, depending on local regulations). Since our services involve bank transfers and online payments, minors are not permitted to use them.

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12. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “Last Updated” date. We encourage you to review this policy periodically.

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13. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

📧 Email: info@italianroutes.com

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Thank you for trusting Italian Routes! We are committed to ensuring a secure and enjoyable experience for all our travelers.